How to Create a Content Marketing Strategy

How to Create a Content Marketing Strategy

Every minute, there are over 211 million pieces of content being published online. And while this is a lot, content marketing is still the best way to reach your customers through inbound methods. Instead of disrupting their experience, you can contribute to it. And...

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Squarespace SEO Best Practices

Squarespace SEO Best Practices

[vc_row][vc_column][vc_column_text] According to reports from 2019, there are nearly 2 million Squarespace-supported websites on the internet. Is your website one of them? are you wanting more traffic to your website? Read on.. Squarespace is a great platform that can...

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What Is Social Marketing? (With Examples)

What Is Social Marketing? (With Examples)

[vc_row][vc_column][vc_column_text] We live in an era where nothing is valued in business as much as social responsibility. As business owners or managers, we’re encouraged to not only sell our products and services but also leave the world a better place for it. And...

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How to Find the Right Content Creator

How to Find the Right Content Creator

[vc_row][vc_column][vc_column_text] Ah, content. There’s no better formula for showing the main three things that will make your customers trust and respect you: Expertise, authority, and personality. But with over 53% of businesses using content marketing, the bar is...

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Content Marketing Workshop Video

Content Marketing Workshop Video

[vc_row][vc_column][vc_column_text] There are many facets to content marketing. It can quickly become overwhelming to anyone starting out. In this video Carl Thompson, from Contento, walks you through all the major facets of content marketing you need understand. This...

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Share buttons are out, Dark social is in

Share buttons are out, Dark social is in

[vc_row][vc_column][vc_column_text] In this article, we look at the new content-sharing behaviours, what dark sharing is, and how to report on it.  You sit in bed late one night, peering into a small dimly lit screen. The title of the blog article is "These Kittens...

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What are BackLinks?

What are BackLinks?

[vc_row][vc_column][vc_column_text]Backlinks, also known as inbound links, are an HTML link from one website to another. Backlinks are important for your SEO as they act as a 'vote of confidence' to search engines. A high ranking website linking back to your website...

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How to use keywords correctly

How to use keywords correctly

[vc_row][vc_column][vc_column_text] In this article, more of a cheat sheet, we look at the do's and don't when optimising for keywords in your articles.  Keywords are words that regularly appear in your article. They help search engines, like Google, define what your...

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